Those of us using Omniture in China have been facing a big problem
optimizing search campaigns. Baidu’s search terms were encoded
correctly only 50% of the time (I am being generous), the other 50% we
got obscure characters that mean absolutely nothing. That results in
all keyword related reports (most popular keyword etc.) delivering
wrong results. Paid search might be exempted when you use campaign ID’s
to tag the keywords. Anyways… after escalating the issue to Omniture
forever ago (sorry guys, it had to be said), a solution is at hand.
The problem has apparently been on Baidu’s side. They are only randomly
handing over the correct encoding, sometimes they had over not encoding
info at all.
- WebTrends has the same problem (see my response to Leon’s question on this post),
- Google Analytics customer service commented that they had that problem as well, but solved it some months ago.
Now during yesterday’s dinner Omniture’s
commented that their engineering team has found a solution as well and
is implementing it these days. Your truly is waiting with bated breath
an will certainly keep you updated.
This article is really interesting. Thanks for all the comments, they are more valuable to me than all the traffic.
I am new to Visual sciences web analytics. I have a web site and we want to integrate our jsp/ java code to get the visual sciences analysis(as we need to customize the visitors per pages and few crackable entities) and use for getting the report on the website it self.
Can anyone help on how does the visual sciences to be configured (basically looking for some documentation to start with)